The Acquire or Be Acquired (AOBA) 2025 Event, hosted by Bank Director in Phoenix, Arizona, started this year's conferences. The attendees included banking executives, industry leaders, and fintech companies. This was a key conference for iDENTIFY, as our President, Lee Easton, was also in attendance to represent the iDENTIFY brand and how our mission to unify bank data remains consistent. Engaging with other industry leaders, this event was a solid networking opportunity to engage and re-engage with our banking clients and potential prospects.
Engaging with Industry Leaders
The AOBA event is an exemplary conference that provides forums for strategic discussions on M&A, regulatory changes, technology improvements, and industry trends. Attracting banking executives and fintech alike, the conference isn't only great for networking and an excellent resource for gaining further insights into the industry. Here's what Lee has to say about networking at the event:
"As president and leader of iDENTIFY, it is probably one of the best conferences I can attend because I'm surrounding myself with executives and directors of banks. These individuals have been running banks most of their lives—some of them for multiple generations."
Insights from the Banking Industry
Attending the conference with banking executives also has exceptional benefits for the iDENTIFY team. AOBA provides a first-hand opportunity to learn about the upcoming regulatory changes—from the source itself. Lee emphasized the unique value of being in the same room as the decision-makers directly affecting our work at iDENTIFY. Lee notes:
"These are the decision-makers, the strategic thinkers, and it's huge for me to sit in the same room with five, six, or even twenty of these executives at once—to hear them talk and understand their perspectives on the market, their industry, and their business strategies for growth and operations-- It's great!"
Conclusion
Beyond networking with potential prospects and getting acclimated to the upcoming regulatory changes and trends, the AOBA event was also a great way to strengthen our relationships with current clients. Starting the year strong with an invaluable event, as AOBA is an excellent way to start the year and reinforce our vision of unifying bank data. Similarly, Lee notes, "The weather is perfect in Arizona. Coming from Oklahoma, this is a great break for me every year—just to get a few days out of the cold". iDENTIFY remains committed to staying on top of regulatory changes and data compliance, ensuring that our clients receive premier support and can stay ahead of the curve with their banking data.
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